Pop-Up Book Proposal

Students, who are interested in producing a pop-up book as their final Intermediate Type project, should craft a comprehensive proposal and submit it at our Thurs. Nov. 3 class. The final book would need to be built and handed in on or before Thurs., Dec. 8th at 3pm.

What kind of book can you make? The sky's the limit:

• Alphabet Book ABC-3D
• Educational Book: how can you teach children about letters, language, words, actions
• Word Book: Bembo Zoo how can you teach children about nature, science, etc.
• Color Book: how can you teach children about color using type
• Shape Book: how can you use type and shapes to teach children the names of geometric shapes
• Number Book: ten by Marion Bataille
• Story Book: in what way could type be a primary vehicle to tell a story
• Writing: how could you teach people to write letters, and what if those people had special needs because of dyslexia, reduced vision, or limited muscle ability
• Other: Brandon Oxendine's interactive pop-up book, 2009

What should the proposal have?

1. At least three different themes/content you would like to work with.
2. Samples of books that are similar to your ideas. These can be shown at Amazon.com or you can bring in books you own or got from the library.
3. The number of pages your book will have.
4. Your book's title.
5. Audience, age group.
6. Who would buy the book.
7. Why they'd buy the book.
8. Why you want to take on this project.
   

Objectives: experiment with push / pop / pull methods using paper construction; use paper engineering to create a book prototype; render letters of the alphabet as assigned during a 5-week period; render unity amongst letterforms; design and build a typographic push-, pull-, pop book based on the above

Media: Final product will be a typographically-driven book using any number of push / pull / pop methods you learn about through in-class demonstrations or individual research. Final book should be no smaller than 4-inches in any direction; no larger than 8-inches in any direction (these restrictions are set to enable use of 11x17 papers, purchased in RVRC or at art supply stores). You may work in all lowercase, all uppercase, or a combination. Typography must be a primary vehicle in the design.

Structure possibilities: 

1. books must have a factor of four pages
2. large A-Z: an alphabet book with 13 spreads could include 2 letters on each spread, and yield you 26 letters of the alphabet, or 28 pages total
3. small 1-10: a numeral book, that teaches counting 1-10 or 1-9 could have one number on each spread, yielding approximately 20 pages total

Color: Students must work in no less than 2 colors. The paper can act as a 3rd color; such that white paper, red ink, and black ink are 3 colors total. While full color is a possibility, it may prove too expensive.

Final Project's Evaluation Criteria:
1. craftsmanship

• presentation is professional and appropriate
• carefully rendered letterforms for cohesive, interesting, dynamic composition
• clean presentation, free of smudges, fingerprints, glue leftovers
• precise measurement of finished product
• demonstrates good use of tools
• lines are cut straight
• push / pull / pop methods function when used
• employs push / pull / pop method for typographic revelation or interaction
  
• follows directions

2. composition

• designs are visually dynamic and well executed in format
• demonstrates good use of space, and active design
• placement and presence of items on format is decisive
• unity and variety to enhance interest
• use of typographic variety, contrast, styles to enhance message

3. concept

• designs are suitable for the subject matter, active and dynamic
• typography is integrated appropriately, use composition to reinforce
• message conveyed appropriately, and relates to project objectives

Deadlines: see class calendar